UNLOCK
THE
MAGIC

Workshop Overview

The Everyday Magic workshop invites your team into a fun, enlightening, and immersive experience built around six core fundamentals—worldview, empathy, storytelling, influencing assumptions and perceptions, mastering simple tricks, and bringing joy to others.

Each fundamental is facilitated and taught by Laura Essey, and includes a tool from magic, an exploration of its origins in science, practical application to real-world scenarios—such as crafting compelling client pitches, navigating challenges in team dynamics and communication, or breaking through stuck points in product design—and meaningful dialogue to uncover key insights and takeaways.

Each fundamental is a deliberate act of creation, blending wonder and science into actionable strategies through experiential activities.

Worldview


Develop the ability to shift perspective and see possibilities where others see obstacles. This foundational skill opens the door to innovation, creativity, and fresh solutions in any challenge.

Empathy


Experience the power of connecting deeply by understanding the emotions and needs of others. Empathy builds trust, fosters collaboration, and strengthens the foundation for meaningful influence.

Storytelling


Refine the art of crafting narratives that captivate and inspire. Effective storytelling transforms ideas into compelling messages that resonate and drive action.

Influencing
Assumptions and Perceptions


Explore how to challenge ingrained beliefs and shift perspectives. Through reframing assumptions, unlock creativity and inspire new approaches to problem-solving.

Mastering
Simple Tricks


Hone the practical magic tools and techniques that surprise, delight, and captivate. These hands-on tools create unforgettable moments that inspire connection and curiosity.

Bringing Joy
to Others


Discover ways to infuse your work and interactions with moments of delight and wonder. Joy has the power to energize teams, strengthen connections, and inspire extraordinary results.


Laura’s workshop was a game changer for my team.  If you are looking for a fun, immersive, workshop to bring your team closer together look no further.  The full day workshop helped inspire our team to bring the magic to our clients, and created a space for our team to let our guards down to grow closer.  The “worldview” showed me how a slight mindset shift can help shape a problem into an opportunity.”

- Dave Parrott Agency Measurement Lead at Google